WHAT WE DO

Market smarts for small and medium businesses

WHAT WE DO

MARKET SMARTS FOR SMALL AND MEDIUM BUSINESSES

We’ve developed these solutions from decades of working with organizations just like yours so you can achieve your business goals.

In a world where the economic and competitive landscape is constantly shifting, having the right information at your fingertips is paramount. Our reports are the key to unlocking the doors of opportunity and staying ahead of the curve. With our help, you’ll not only understand your market but also know precisely what steps to take next.

One of our primary goals is to equip you with actionable insights promptly and affordably. We understand that time is of the essence in today’s fast-paced world. Our self-contained reports are structured to deliver immediate value. 

Let us help you navigate the complexities of your market so you don’t waste time or money chasing the wrong customers in the wrong places. Knowing what market trends are coming up in your industry can better equip you to respond to customers’ needs. With proper information about your market, you can seize opportunities you may never have noticed and steer clear of pitfalls. Every decision counts, and we want you to have the most timely and insightful information for your business delivered to you in 30 days. 

Whether you’re a seasoned industry leader or a budding entrepreneur, our market research reports cater to you across any industry. We aim to democratize market intelligence, ensuring that valuable insights are accessible to organizations of all sizes and backgrounds.

What are my options?

There are four winning project options to choose from:

Mini Market Assessment

A report detailing what is happening in the market in and around the product or service you want to deliver. A market assessment is a useful tool for any strategic initiative or growth plans your organization is undertaking. 

This solution is best suited for those who want to determine market viability, select a primary market, and understand the competitive landscape.

What’s Included: 

  • Current State Analysis 
  • Open Source Intelligence (OSINT)
  • Competitive Scan
  • Market Sizing

Project Price: $17,000

    Market Dossier

    This solution is ideal for organizations who want to understand the dynamics of the market space they are considering operating in, including key market facts. Our market dossier solutions are specific to your company, your geography, and your subsector. You can specify which type of information you want our team to gather for you. 

    Best suited for small to medium sized companies who are looking to enter new markets or bring new products/services to an existing market. Market Dossiers are also useful for larger organizations who have a division of the company that is interested in pivoting. 

    What’s Included:

    • Primary Market (Most Viable Market)
    • Market Knowledge
    • Ideal Geography and/or Subsector of a Market

    Project Price: $11,000

    Competitive Assessment

    An in-depth assessment that will help you understand how customers think about you versus your competitors, specifically about your solution and/or the problem you are trying to solve. Our analysis provides you with in-depth profiles on up to four competitors with insights into the nature of the competition including price points, geography and competitor advantages. 

    This solution is for businesses wanting to learn more about the competitive environment, identifying key competitors to monitor, and the differentiating factors that appeal to customers.

    What’s Included:

    • Current State Analysis
    • In-Depth Profiles – Up to 4 Competitors
    • Competitive Analysis – including prices, geography, and differentiating features.

    Project Price: $15,000

      Customer Discovery or SME Interviews

      Gain valuable insights for understanding what the market wants and learn if there are underserved areas that your company could serve. We contact current customers, potential customers, and subject matter experts to understand buying behaviour and preferences, as well as the market, from their perspectives. 

      Customer Discovery or SME Interviews are beneficial for companies looking to understand customer personas in more depth, segment customers, or explore product-market fit. 

      What’s Included: 

      • Customer Discovery Research
      • In-Depth Interveiws 
      • *Lead List (depending on the nature of the interviews, our team may be able to supply you with an added bonus of warm leads). 

      Project Price: $19,999